Direct Sellers Expand In China

China Daily:

Major door-to-door sales companies are stepping up efforts to expand their presence across China in preparation for new direct selling regulations that come into effect in two months.

Herbalife International, one of the five biggest direct selling enterprises in the United States — Avon, Amway, Marykay and Nuskin are the others — will open 30 stores by the end of this year.

Although the new regulations said companies don’t have to open retail stores to enter the market, it does require companies to set up service outlets in areas where the company conducts door-to-door sales. The outlets are to cater to customers and provide refund or exchange services.