There are many ways to generate leads. You can find them on your own or you can purchase them. Each has it’s advantages and disadvantages. Generating leads on your own can be done by advertising, writing articles, building web sites, and getting people to come to you requesting information. Purchasing leads gives you the targeted leads you need fast, but you must pay for them. Actually purchasing leads may be cheaper than building a web site, promoting that web site, and trying your best to get people to leave their contact information. When you purchase leads you get the targeted clients you want fast and can concentrate on your core business. I would suggest a combination of purchased leads and those you generate on your own. That way you get the best of both worlds.
MLM - Network Marketing Leads
September 29, 2005 by Ty | 2 Comments
In Network Marketing Tips
ProspectZone Life on May 9th, 2007 at 11:22 am
I agree with everything you said, but I’d add a caution. Purchased leads are quick, fast, and targetted … when they’re done right. It’s important to be careful to get your leads from a company that stands behind their quality. That is, no incentivized leads, and a good return policy for bad data.
Bijan on January 29th, 2008 at 5:03 pm
I agree! I have purchased leads and it’s paying off nicely. Bottom line: Good company + Great compensation plan + Good lead company + Some follow up + Patience = Success.