What MLM Prospects Want to Know

Does your prospect trust you?

Anne Ahira:

The internet is full of faceless strangers who bombard users with promises of wealth and success. You have to distinguish yourself from these con artists!

Make sure your prospect has all of your contact information. Don’t hide behind an email address or a website. Give them your phone number, give them your instant messengers. People want to know that there’s a real person behind your message. Put pictures of yourself on your website. Anything you can do to make yourself more real, more human, will help establish trust.

Be consistent. Many people will wait to respond to your messages. They want to see if you’re another fly by night operator who will be promoting the next hot new opportunity the following week. Show them that you are consistent. Show them that you believe in your company’s longevity and the benefits it has to offer.

Be yourself. Show your prospects your quirks. Give them a glimpse of your life. How can they trust you if they don’t know anything about you?

Get to know your prospects. Find out about their life. Look for things you have in common. Things that you can bond over. If you haven’t yet spoken to your prospect, think about things that everyone in your target market has in common. Focus on those points in your email. Be honest at all times. Don’t make promises that you can’t keep. Don’t give guarantees of how much money a person can make. Don’t gloss over the work it takes to build an online business. You will not only gain a person’s trust this way but also their respect.