Why Word of Mouth Marketing Works

June 7, 2006 by Ty | 0 Comments

The MLM Blog

I have been thinking and writing a lot about word of mouth, buzz and viral marketing. In fact, I just finished my contribution to John Fogg’s new project called about transforming mlm and I talk about how marketing is catching on to the concepts of Network Marketing.

Apparently, Quixtar’s Jim Payne thinks the same thing…

PR Web:

(Jim) Payne also noted that the Quixtar business model is well-suited for the future of web sales. “More and more companies are looking for ways to engage in word-of-mouth, or viral, marketing,� says Payne. “The Quixtar business model has always been about word of mouth.

In my essay, I talk about what I consider to be the essence of authentic Network Marketing: networking with great people and remarkable products.

In Network Marketing Trends, Network Marketing News

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