Breaking Down Network Marketing to the Basics

 Ezine Articles

A year ago, I began reading about real estate and
residual income. My desire to become an entrepreneur was born. As I read, the term network marketing and its synonym multi-level marketing (MLM) kept popping up. The authors of these buzz words didn’t bother explaining or defining them. They assumed that I, their eager reader, knew their meaning.

I asked around, but no one had a clue as to what network marketing was. Thus began my quest to discover what I could about MLM, since its proponents boast that anyone could start a business for as little as a few hundred dollars.

Finally, I struck gold. I stared open mouthed at my computer screen. The name of the network marketing company jogged an old memory. In high school, I had known a young man who belonged to this company. A couple of times, he came to pick me up for a date, and before we left, he would clean my mother’s stove or refrigerator, showing her the miracles of his product. His goal, I assume, was to make money and dazzle me with his entrepreneur qualities. I was humiliated because my mother was taking advantage of him to get her kitchen cleaned and because this boy was embarrassing me - I wanted to go to a movie or to a party, and he was cleaning my mother’s appliances.

I had the holy grail in my hand, but I felt apprehensive. I told my colleague what I’d discovered. He shrugged and said, “It’s a pyramid scam.”

But I found that the lure of residual income far outweighed my apprehensions. Today, I’m a proud network marketer, ready to give anyone, who is as clueless as I was about network marketing, my fledgling expertise. Here’s the scoop. DEFINITION: Network marketing is a business that markets a line of products or several lines of products through independent salespeople. An independent salesperson is recruited; she, in turn, recruits other people; these people recruit others, and so it goes. Each representative builds her own business with her recruits and their recruits under her, and she makes commission on the sales volume of her team. The people under the independent salesperson are called the downline. The potential for increasing the downline and earning money is exponential.