Avon is seeking a pan-European ad agency to create a campaign for the launch of its Mark beauty and make-up range for 18- to 24-year-old women.
Promotional activity will start at the end of this year in the UK; the range will roll out across 19 European countries at the start of next year.
The hunt for an agency will be overseen by Avon’s brand marketing regional vice-president for Europe, the Middle East and Africa, Basia Gozdzikowska.
Avon hunts shop for Mark launch – DMBulletin – Direct Marketing news by Email – Brand Republic
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