Give It Away Marketing

Take note of the following items and remember how much they cost you:

-The AOL CD you found in your mailbox
-Taking a new car out for a test drive
-Listening to your favorite song on the radio

Of course, they were all free.

That’s marketing, not selling. Marketing prepares you to buy; it grooms you into buying. If you’ve been effectively marketed, you sell yourself.

Giving attracts. Zig Ziglar says that if you give enough people what they want, you’ll get what you want. Real marketing begins when you give people what they want and need. Offering free solutions to their problems will attract them.

Internet Network Marketing - You Only Get What You Give