Ad Conversions – The Heart of Your Home Based Network Marketing Business
Anyone wanting to generate leads for their home based internet marketing business should learn how to convert advertising dollars into profit through the simple concept of response conversions. Response conversions are the number of responses you receive from your ad you placed in a particular media. If you spend $1,000.00 on any media (Google ad words, post cards, general ads, etc) you need to determine your cost per lead (CPL). From there you next figure out your leads to orders. For example if you advertise on Google ad words and spend $1,000.00 in advertising and it generates you 100 leads then your cost for those leads would be $10.00.
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