Is Your MLM Lead Really Qualified?

March 4, 2008 by Ty | 2 Comments

Article: GoArticles.com

qualified leadsSo what is an unqualified lead? It is anyone and everyone that you meet
on the streets. Most of them are complete strangers whom you hand a
business card during conferences,career exhibitions and seminars. Even
your relatives and friends might be the best examples of generic
marketing leads! They let you give them your sales presentation simply
because out of love and respect for you. But, they are not qualified
leads because they have not actually expressed any interest in the
products you are selling or the company you are representing.

However, there is a chance that you can convert any lead, no matter how
generic and unqualified, into a qualified one. Unfortunately, you have
to realize that this will take some time and it depends on your skills,
knowledge, burning desire and determination.

A qualified lead on the other hand usually is a person who has
requested information from you or your website. They want more
information about the products and business you are promoting and also
the service you are providing. A qualified lead might also be someone
who is already familiar with the network marketing industry and wants
to start a business but might still be searching for just the right
company to join.

Obviously, those leads are worth more than the generic leads! You would
think that every qualified lead will turn into a customer or downline
member who will earn you a residual income? By no means! In fact, the
person may decide against buying your product or joining your business.

In Network Marketing News, Network Marketing Trends

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Comments

  • Tim Snow on March 10th, 2008 at 5:05 am

    Being in the marketing business for the last seven Years I can tell you that leads I can say are very predictable. Because, just when you think you have someone that you think is going to signed up, and you start to get excited. The next thing the person say, I think I need some more time to think about it. You never hear from them again. To me a good lead is a person that tour your site two or three times. It tells me they are really interested even though they might not join.

  • Shannon Bishop on January 8th, 2009 at 5:37 pm

    Awesome blog. I see are very predictable like what time snow said. If they are in your list for months and never buy anything, they are scared or not convinced that they can make money with your business or product. Great post.

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